| Overview : All interested proposers are invited to submit their Expression of Interest Letter (EOI) for “the recommendations for digitizing payments of small merchants in Mexico consumer goods companies’ supply chains” proposed by the Better Than Cash Alliance (BTCA). The EOI shall demonstrate the company’s ability to provide research and recommendations /action plan, as per the objectives. Objectives To continue its engagement supporting consumer good companies digitizing payments with small merchants, the Alliance is looking to work with a firm/ company with presence in Mexico to research and define action-oriented recommendations on scaling payment digitization and adoption of digital financial services for small merchants in the supply chain of Fast and Moving Consumer Goods (FMCG) companies in Mexico. The goal of these recommendations is to support the Better Than Cash Alliance (BTCA) in engaging Mexican Consumer Good companies, the Government and other actors of the ecosystem, with the goal of launching or scaling digitization initiatives across their value chains, especially with small distributors and merchants (“mom & pop” shops/ tiendas / tenderos) and define what actions, pilots or partnerships might be needed individually at company level or with other stakeholders of the ecosystem. | 
